Valentine's Day Special
The following social campaign goal was to increase awareness and engagement on social media platforms, highlighting the restaurant's Valentine's Day Special menu and create excitement around their new Pink Lady Gin 75 cocktail, "Pretty in Pink".
The Outcome
The social media campaign successfully increased awareness and engagement for 8th Street at the Ivy. By showcasing their menu and highlighting the Pink Lady Gin 75, the campaign generated positive brand sentiment, website traffic, and ultimately, reservations. This case study demonstrates the power of strategic social media marketing in driving business growth for restaurants.
